Koelliker Group

Kube Libre, communication partner of the company since 2018, has created the new corporate brand identity of Koelliker Group with a strong emphasis on dynamism.

New corporate brand identity of Koelliker Group

Duotone colors with a red ruby ​​dominant along with a contemporary font inspired by the digital world are the basis of a dynamic and contemporary rereading of the brand's identifying elements; first of all the K, the initial of its founder and a characterizing mark of the brand since its birth.

"Experience in motion": no experience has value unless it is continually updated, this is in fact the expression of the corporate culture of Koelliker, a leader group for more than eighty years in the import and commercial development of automotive brands such as Jaguar, Mini, Hyundai, Seat, Jeep, Kia, today the only importer in Italy for the Mitsubishi and SsangYong brands, a company philosophy that has been interpreted in the new logo, to express the identity of a group in constant motion.