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Yourban Anti-terror barrier

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Yourban: the Anti-terror vehicle barrier

Kube Libre supports the start-up BDP-System for the launch of Yourban, an innovative urban anti-terrorism protection system.

Yourban is the Anti-terror vehicle barrier, an urban anti-terrorism protection project developed by BDP-System, a start-up founded by Besenzoni Spa, in collaboration with the University of Bergamo and the GITT University Center, University Center for Innovation Management and Technology Transfer.

Kube Libre joined the BDP-System start-up in organizing the launch conference-event and studied its positioning, developing the strategic communication platform, studying the naming and the brand identity and creating the website.

The strategy includes positioning as much digital as on traditional channels. From 5 July is on air the web platform in which Yourban features are highlighted, also through a video in 3D animation that, thanks to an intuitive design style, explains the difference between Yourban and traditional barriers.


Discover the web here: http://www.supernetwork.it/yourban/