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SsangYong Tivoli

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Tivoli SsangYong. Overcomes all your expectations.

Kube Libre signs the Italian spot of Tivoli SsangYong, on air with the press and digital campaign.

The creative platform designed for Tivoli at the beginning of 2018 that told "The original taste" of the Korean crossover on the press and on the web, in October also arrives on TV. The spot continues with the same ironic mood and invites you to test Tivoli, able to overcome all the tests of everyday life.

And also your expectations!

SsangYong Tivoli. The original taste. Test it.

To describe SsangYong Tivoli, Kube Libre creates an ironic, pop and bubbly communication strategy.

The communication for the relaunch, involving a press and social campaign aimed at a young audience, focuses on Tivoli's bubbly and appealing design and plays with fun colour combinations.

The creative platform is inspired by Tivoli's young and fun design. The four subjects of Tivoli's press campaign reflect the pop and joyful spirit of the Korean compact crossover.