National, but with a large opening to foreign countries.
Independent, but with a solid experience in the major communications holding companies.
Kube Libre is a free and independent factory that creatively answers to business issues.
The agency was founded in 2010 by Luciano Nardi (former Bcube's MD - Publicis Group, Creative Director of Leo Burnett and TBWA), and brings together different international professionals.
On the strength of the experience in multinational communications holdings, the team offers companies an alternative that doesn’t just make advertising, but develops integrated communications since the very first conception of the idea.
Since its foundation, Kube Libre has been in charge of campaigns for clients such as FCA (for the launch of the new Fiat Panda 2012, Punto 2012 and the European advertising for the entire FIAT range), Maserati, Aviva Insurance, Unilever (with Badedas and Glysolid campaigns), Dayco International, Sanlorenzo Yachts, Corriere del Ticino and the Swiss editorial group Timedia.
The quality of its projects has been often recognized also by international specialized press: its success is the logical consequence of the previous experiences of the Kube Libre team and the projects managed for clients such as BMW, MINI, Coca-Cola Group, Corriere della Sera, Unilever, Procter & Gamble, H3G, Mercedes Benz, Henkel, Beiersdorf, Apple, Campari and Piaggio Group.
Teamwork and collaborative relationship with the customer contribute to recreate the fluid and horizontal structure characterizing an Integrated Marketing Communication agency that, as independent, makes counter choices as result of a both strategic and creative consultancy’s capacity.
Through its own way of working, Kube Libre is determined now to expand the same "advertising" meaning, because even though to re-invent the wheel is not necessary, we still need to make it turn faster.